In 1930, Mr. GA Boulet came into contact with a handful of businessmen. The team of gentlemen went on to create a factory in St-Tite, Québec. The production site was laid three years later in an abandoned building, and was named “The St-Tite Shoe Co.” Ltd. With about 30 employees, the factory grew, providing the region's masculine crowd with dress shoes.

When World War II hit, the company did not go out of business! On the contrary, it started supplying the Canadian Armed Forces with shoes and boots via the Ministry of National Defence. Out of the 300 pairs of shoes and boots they produced each day, a staggering 75% was meant for the army.

It is Mr. GA Boulet's three sons who ventured into the world of western style footwear in the 60's. In launching the production of western boots, the three fellas made the company the first ever Canadian brand to manufacture this style of footwear.

Little did they know they would be one of the most successful companies at that! Today, the Boulet factory (which is still located in its original building), produces over 200 000 pairs of boors per year using North American, European and Asian leathers; all while remaining family owned and operated for the last eight decades.